Spoon - GIRLS CAN TELL
CASE STUDY

 

OBJECTIVE

The Syndicate has had a long running relationship with Spoon, dating back to the band's days on Elektra. When the band could not get a proper CMJ showcase in 1999, The Syndicate booked the band to headline our first Conflict of Interest party at CMJ.

The Syndicate's radio department was hired to promote the following album, Girls Can Tell.

EXECUTION

  • Promote the album, Girls Can Tell to College Radio

  • Play an influential role in setting up sessions at XM, KCRW, WERS, Live 105 and more

IMPACT

  • Over four months atop the CMJ Radio 200 Chart since 2001 (Girls Can Tell, Kill The Moonlight, Gimme Fiction, Ga Ga Ga Ga Ga, Transference and They Want My Soul)

  • Promoting five consecutive #1 albums on the FMQB SubModern Chart (Kill The Moonlight, Gimme Fiction, Ga Ga Ga Ga Ga, Transference and They Want My Soul)